The Future of Live Communication

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Strategies, value creation chains and formats in the industry

Plaatsingsdatum: 31-3-2022
Auteur: R.I.F.E.L.
Bron: R.I.F.E.L.

Study ‘The Future of Live Communication’ reveals the main changes on strategies, value creation chains and formats in the industry. This new study – conducted by R.I.F.E.L. Institute – is based on the view of customers.

As a result of the digital transformation and its acceleration due to the COVID-19 pandemic, the live communication industry is facing the greatest upheaval in its history. The objective of this study is to gain deeper insights into the emerging changes in the value creation processes from the customers’ point of view and to obtain guidance for the strategic realignment of the event industry ‘ecosystem’.

The press release and full report can be downloaded at the website of Live Comm Alliance.


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